I enjoy going to France most years – we have a house in the Correze (sadly a little underused but it’s there waiting for us). Every summer when I’m there, I kick myself for not having made time to learn more of the language – I can get by – of course we can eat, drink, travel etc – but it would all be so much easier if I was conversant with the people, the signs, the posters in windows, books, magazines, the websites, the tourist information etc. Luckily, there is the internet and a world of help. But if I ever planned to live in France then I would have to learn the language properly.
Knowing how to use a computer for business, is very similar to knowing a language for the country you live in. One’s success and experience is greatly enhanced and often fully dependent on knowing how to progress communication. Many people think they know how to use a computer – but they don’t really. Trust me when I say – learn to use a computer – you don’t want to be spending your money on a web designer or IT Geek to help you setup your email account or purchase a web domain name, or put together a basic web-page for you, or all manner of other basic tasks for which there are a million videos to assist you on YouTube!
When I interview prospective employees, I put them through a basic computer test as part of their interview process. I’m fully aware that this can put people under pressure so I think I’m very fair: I don’t give them much of a time limit, I don’t look over their shoulder and if they freeze up then I simply talk to them and ask what their logic is for achieving a particular task. None of the tasks I set relate to using apps (see examples below in the ‘easy’ column). It’s all about understanding fundamentals. It’s very revealing – often, sadly, it’s the older generations who confidently state they are computer “literate”, only to stumble on the most basic of testing. They are often surprised when their lack of understanding is revealed – I feel this is a tell-tale sign that they’re not even really aware of the scope of what computers can be used for and the breadth of experience required. Well, fair enough – these are people who are applying to be employees and not business owners. But I see the same thing through my wife’s graphic and web design business – she works with many people, often older women who want to take the plunge and build a small business – and so often, my wife becomes embroiled in her clients IT issues that arise through their ignorance and ineptitude.
I don’t wish to sound unkind – everyone can’t be experts in everything – but it goes back to that language analogy; you wouldn’t start a business in a country where you didn’t know the language that your clients speak! It’s the same with computers – they are the underlying foundation of communication in the business world.
I’m not a coder or IT Consultant etc. I am a ‘power user’
power userLearn to pronouncenounCOMPUTINGnoun: power user; plural noun: power users; noun: poweruser; plural noun: powerusers
a user of a computer system or program whose skills and expertise are more advanced than most other users, especially a person in an organization who is assigned additional administrative rights and responsibilities for that system or program.
I’ve created a sample of some computer tasks which I would advise any business owner to be able to do for themselves – they may take some time to learn, but all of these can be learned from the forums, sites and videos available on the internet.
Setup your PC and peripherals, turn on your device, use apps/Office, change print settings, setup email signature, use email, save/use templates, change print cartridges, connect to a wifi router
Setup a directory and file structure, print to PDF, understand file types, know what a PDF is and why it is used, understand file sizes, setup a new printer, have a basic understanding of IP addresses, change wifi settings (eg password) on your router, edit an image/photo on an image app, setup your calendar on your phone/tablet, setup a Zoom (or equivalent) meeting, create a basic office/home network.
Start learning soon
Register a domain (website) name, purchase website hosting, understand G-Suite or MS Teams services and what they do for you, setup your accounting software including your branded invoices, and stock/inventory/service items, setup Pop3/IMAP email, setup a static IP address for hardware devices, point your DNS servers to your website domain, setup wordpress on your domain(or learn another website building service).
Know this in time
Build your own apps, spreadsheets or databases for specific tasks in your business, edit your website to refresh content, automate some recurring processes eg, recurring invoices in your accounting software,
Summary – learn to use a computer – the more you know, the less you fear! And the quicker things will progress. I’ll add to the above lists as I think of things – I’ll also try and create links from the items to helpful sites on the internet.